EIGHT reworked the UX Design of the website of a client specializing in the sale of luxury watches. The objective: improve the user experience, boost conversions and reduce the bounce rate.
Optimize user experience to increase conversions
By implementing a secure infrastructure thanks to F5, we have streamlined the user experience while ensuring intuitive navigation. The “multi-site” site now offers an optimized online sales experience.
Discreet design for smooth navigation
The design must be unobtrusive to offer fluid, intuitive navigation, while enhancing the shopping experience.
A UX overhaul that boosts performance
The redesign resulted in a significant increase in conversions and a drop in the bounce rate, demonstrating the crucial importance of UX to the success of online sales.